posted October 7, 2002
Travel Michigan, the official tourism resource for the state of Michigan, has renewed its agreement with Gammet Interactive to manage the organization's permission based e-mail marketing program for the 2003 fiscal year.
Gammet will develop, distribute and manage all of the organizations e-mail marketing messages along with providing strategic insight on significant online travel industry and consumer marketing trends.
The database management and e-mail distribution will be done by nTarget - an e-mail marketing tool located in Huntersville, NC.