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Springfield, Illinois Convention & Visitors Bureau Utilizes Gammet Interactive to Manage e-Mail Marketing Program posted July 5, 2006 The Springfield, Illinois Convention and Visitors Bureau has contracted Gammet Interactive to manage its e-mail marketing program. The e-mail marketing messages will be sent bi-monthly to members of the of the organization's travel and tourism e-mail database. Each message will feature the destination's three core product offerings or "destination drivers" - Land of Lincoln, US Route 66, and Special Events and Festivals. The newsletter also features information on the destination's latest hotel packages and specials. Gammet Interactive will manage message design, delivery and reporting via e-mail marketing ASP, nTarget.com Visit this link to view a copy of the Springfield, Illinois e-Newsletter. Springfield is the state capital of Illinois and home of the Abraham Lincoln Presidential Museum and Library. |